We are a multidisciplinary studio

focused in design, materials and creative direction operating in Italy and Mexico.

We focus on developing innovative proposals for our clients, through intelligent, desirable and commercial solutions.

Design

 

We believe in the emotional impact of objects, experiences and memories that endure over the years due to our constant interaction with them.

Our aim is to develop innovative proposals for our customers, through intelligent, desirable and commercial solutions.

Materials

 

There's no design without matter. Through the exploration of materials we have come to understand the most conceptual, playful and experimental part of the design, which adds value and uniqueness to our creative process.

Creative direction

 

We are a creative consultant that develops concepts, products and experiences for new business opportunities, through research, conceptual developments and exploration of new market segments.

Approuch

Designer in chef

Attanasio Mazzone (1985) is an Italian Designer and Creative Director. He studied Industrial and Interior Design at NABA (Nuova Accademia di Belle Arti, Milano) where he graduated with the highest honors.

 

His work is characterized by the material and playful approach to projects; his fascination with the exploration of new materials lead him to develop a series of products that reflect on the contradictions of contemporary design.

He believes that each project is a vehicle for communicating a message that only the design is able to express.

In 2015 he opened his own studio in Mexico, which deals with various work sectors, stories such as product design, materials exploration, experience design, interior design and creative direction for companies.

His works have been exhibited in cities such as New York (Wanted Design), Milan (Salone del Mobile), Paris (Maison&Objet), Koln, Doha and Mexico City (Mexico Design Week).

 

Attanasio Mazzone is recognized by the worldwide media and has been selected by DOMUS and NABA as one of the Best Talents of the design scene.

Currently in addition to running his own studio with which he collaborates with brands around the world, he is founder and creative director of Notwaste Design and co-founder of the Italian design studio Clessidra.

Ehxibition, Workshops and Talks

 

2020 - ZonaMaco, D'Argenta, Frida Kahlo Collection. Mexico City. (Mexico)

2019 - UAGro, Taxco. (Mexico) 

2019 - ZonaMaco, D'Argenta, Origenes. Mexico City. (Mexico)

2018 - Interno talks. San Luis Potosí. (Mexico)

2018 - Mexico Design Week, D'Argenta Studio, Ufo. Mexico City. (Mexico) 

2018 - Atalaya Design Fair, D'Argenta Studio, Ufo. Mexico City. (Mexico)

2018 - La Lonja mx, D'Argenta Studio, Mexico City. (Mexico)

2018 - Puentes mx, talk with Madame Mallet. Mexico City. (Mexico)

2018 - UPC, Program Review, Campus Monterrico, Lima. (Perú)

2017 - Casa de la Artesania Queretana, Exhibition Autentica, Queretaro. (Mexico)

2017 - Universidad La Salle, Campus Cancún. (Mexico)

2016 - Mexico design Week, Zitelle, Mexico City. (Mexico)

2016 - Emerge Mx, Lost Materials, Guadalajara. (Mexico)

2016 - Tecnologico de Monterrey, Wunderkinds, Campus León. (Mexico)

2015 - CUUAD, Semadi, Guadalajara. (Mexico)

2015 - La Tora Mx, Lost Materials, Queretaro. (Mexico)

2015 - UASLP, Messaggi di Design, San Luis Potosí. (Mexico)

2015 - WIT - Feria de Diseño, Guadalajara. (Mexico) 

2015 - Jardín Bótanico, De Ida y Vuelta, Culiacán. (Mexico)

2014 - Abierto Mexicano de Diseño, Blobwares, Mexico City. (Mexico) 

2014 - Galeria Volcán, Guadalajara. (Mexico)

2014 - ISAD, Jornadas de Arquitectura y Diseño, Chihuahua. (Mexico)

2014 - CEDIM, Project review, Monterrey. (Mexico)

2014 - Tecnologico de monterrey, Campus Mexico City. (Mexico)

2013 - Corredor Cultural Roma Condesa, Allacciata for Hecho y Derecho, Mexico City. (Mexico)

2013 - Abierto mexicano de Diseño, Notwaste mx, Mexico City. (Mexico)

2013 - Tecnologico de Monterrey, Campus Santa Fé. (Mexico)

2013 - Mayac for Notwaste, Wanted Design NYC - Design Week NYC. (Usa)

2012 - Mayac & Leech for Notwaste, Design Week Mexico, Mexico City. (Mexico)

2012 - Lonja Mercantil, Mexico City. (Mexico)​

2012 - Mayac for Notwaste design, Industrial design Gallery, show-room 154, Mexico City. (Mexico)​

2012 - Passagen, Italian Institute of Culture, Contemporaneitá del tutto, Euridice, Koln. (Dutchland)

2011 - Wacahchan el Albol de la vida, Fabbrica del vapore, Salone Internazionale del Mobile, Milan. (Italy)

2010 - UVM Valle de méxico,  Design and Concept, Toluca. (Mexico)

2010 - Doha Memories, Educational City, Doha. (Qatar)

2010 - Compasso di latta, Fusione fredda, Triennale Bovisa , Milan. (Italy)

2010 - Un Designer per le Imprese, Museo La Triennale di Milan. (Italy)

2009 - Rescuenergy, Museo La Triennale di Milan. (Italy)

2008 - Plia Castelli, Salone Internazionale del Mobile, Milan. (Iltaly)

2008 - Whirlpool, Microwave Sculpture, Salone Internazionale del Mobile, Milan. (Italy)

2008 - Bosch, Quando il fai da te diventa Arte, Campus NABA, Milan. (Italy)

Team work

Researcher designer
Product designer
Media designer
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Clients & friends

Central de Maquetas • Spotify Mexico • UAG Taxco • UPC Perú • D'Argenta • D'Argenta Studio • Etniko • Fold • Emerge mx • Universidad La Salle • Taller Lu'um • Lo Esencial • Benetti Casa • UVT • CUUAD • La Tora Mx • Haute Design Institute • Hecho y Derecho • Folio • Notwaste • Centro de Diseño Cine y Televisión • ITESM • UVM • NABA • Fabbrica del Vapore • Laureate International Universities • VCU Qatar • Douglas L. Becker - Private Collection • Interaction Design Lab.

Selected press

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